Creating a Drama to Resolve a Crisis 2017-06-07T14:40:48+00:00

Project Description

National Asbestos Helpline

Creating a drama to resolve a crisis

With a single minded focused on providing legal help and support to individuals who have contracted one of a number of (usually terminal) illnesses as a direct consequence of being exposed to asbestos in their earlier working lives.

These individuals are often hard to uncover, but through a combination of PR, Social Media, Direct Marketing and Advertising we help NAH to find thousands every year. We spent a lot of time researching the market; we worked closely with a number of health professionals and this allowed us to create a very delicate, compelling, yet considerate proposition.

National Asbestos Helpline

When applied to standard direct response channels, our activity engaged with many individuals and their families, resulting in hundreds of successful claims being made and paid out. Our work has helped many people, and their loved ones, to deal with an extremely difficult issue and the appallingly stressful circumstances associated with it. This is work that we are proud to produce because it makes a difference to real people’s lives.

National Asbestos Helpline
National Asbestos Helpline
National Asbestos Helpline